Certificate in Global Marketing Strategist

In today’s competitive global business environment, any business organization - a large corporation, small business, government agency, or independent consultant has opportunities to have a robust Global Marketing strategy to be effective and profitable in their business. More and more careers are oriented towards Global Marketing as a very important competency. Certification from The University of California – Irvine

Learning objectives
Explore the fundamental principles of strategic and tactical planning that are key to building an effective marketing campaign – analysis, strategy, creative marketing etc.  Gain a working knowledge of developing an organizational brand process, integrating strategy with communication.   Choose to specialize in Writing for marketing campaigns or Market Research

Key topics covered
✓  Campaign Development
✓  Branding
✓  Product Management
✓  Specialize in Writing for marketing campaigns or Market Research