Marketing and Advertising Diploma

1TRAINING

  • Ratings
  • 4.0
  •  Last updated 1 year ago
  •  ENGLISH

AED 145

AED 595

Duration: Upto 30 Hours
Location: United Kingdom
Delivery: Self paced course

The combination of advertising and marketing brings together two specialist subjects, providing you with a sound underpinning of marketing communications techniques and an insight into consumer psychology and behaviour. This course aims to equip you with the expertise you need to understand the multi-faceted worlds of advertising and marketing.
 

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What skills am I going to get from this course?
✓ By enrolling to this course, you’ll learn the principles of advertising & marketing.
✓ In this course, you’ll learn about international marketing strategies.
✓ This course will equip you with the skills to identify consumer behaviour.
✓ Having this course, you’ll learn about product life cycle.
✓ Logging in to this course, you’ll understand the customer relationships.
✓ This course gives you the knowledge of sales promotions.
✓ On completion of this course, you’ll learn how to conduct both primary and secondary research.
✓ At the end of this course, you’ll explore creative, strategic and applied marketing concepts


Course Duration: 
Learners will have 365 days access to their chosen course. The course is self-paced so you decide how fast or slow the training goes. If you need to extend your course access duration, it can be done at any time by extending your subscription.


COURSE CURRICULUM
UNITS

✓ Introduction to Marketing
✓ Marketing Strategies for Competition
✓ Analysis of Marketing Environment
✓ International Marketing Strategies
✓ Consumer Behaviour
✓ Marketing and Market Research
✓ Market Segmentation
✓ Marketing Mix
✓ Product Life Cycle
✓ Marketing Channel and Supply Chain
✓ Promotion
✓ Advertising
✓ Customer Relationship
✓ Sales Promotion
✓ Selling
✓ Pricing Strategies


RECOMMENDED BOOKS
Recommended Books – Marketing and Advertising


How will I be assessed?
You will have one Quiz and one Assignment.
You only need to pay £29 for assessment when you submit your assignment.


What Certification am I going to receive?
Those who successfully pass this course will be awarded a Marketing and Advertising Diploma . Anyone eligible for certification will receive both FREE e-certificate (PDF format), and printed certificate.

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